RWC Workforce Event

To kick off our work with England 2015, Donaldson Creative produced an all-day training event for the 6,000 strong volunteers of the Rugby World Cup 2015 as a start to their volunteer training journey ahead of the Tournament. The event took place at Stadium MK and featured a plethora of rugby talent including Laurence Dallaglio, Will Greenwood, Maggie Alphonsi and Shane Williams with the event hosted by BBC pundit John Inverdale. Volunteers were given a sneak preview of their tournament uniform, had the opportunity to take photos of themselves with The Webb Ellis Cup and listen to the hugely talented English soprano Laura Wright performing a special rendition of Jerusalem. Production, content and logistics were all expertly handled by the Donaldson Creative team, producing an event that surpassed all expectations.