As a partner in a joint venture company, Flow Productions Ltd and our team established and managed London 2012 Ceremonies Limited – the dedicated production company that delivered the Opening and Closing Ceremonies of the Olympic and Paralympic Games. Sara Donaldson and Christopher Laue served as joint Chief Operating Officer with the remainder of our leadership team serving as Procurement Director, Finance Director and Producer of the Ceremonies.
The creative concept of the Ceremonies brought to life the key themes and priorities of the London 2012 Games – ‘Inspiring a generation’ – through sport, youth and urban transformation. It was a Ceremony ‘for everyone’, celebrating the most innovative, revolutionary and iconic examples of Britain’s rich history and unique humour. Led by a visionary creative team that included Danny Boyle (Slumdog Millionaire), Kim Gavin (Take That The Circus Tour) and Stephen Daldry (Billy Elliott), these distinctly British ceremonies were embraced by more than 4 billion viewers worldwide in 204 countries, and received widespread critical acclaim.