Working with the Heathrow Communications team, Sutton PR and Future City, Donaldson Creative were briefed to provide creative strategy and event production for a series of events to launch Slipstream at Heathrow Airport in the spring of 2014. The production, which was installed at a landside location at Heathrow Terminal 2, was versatile in its nature and was used for a number of different events over a week long period. Events held during this week included a press briefing, a drinks reception, a day conference for airline employees as well as an awards ceremony.
Donaldson Creative provided both production and logistical support to Heathrow as well as producing a wide variety of engaging video and PowerPoint content to support presentations made by key stakeholders including Richard Wilson RA, Paul Bonhomme, Mark Davy at Future City and a number of key Heathrow Executives.
The events were deemed a great success and the sculpture has been lauded as ‘the most beautiful piece of sculpture in Europe’ by Heathrow’s former Development Director, and now CEO, John Holland-Kaye.